What services do you offer?

I offer custom branding packages ranging from logo design to brand identity, as well as freelance graphic design services. From business cards, brochures, and packaging to social media graphics, website design, and custom illustration, my studio is eager to help with your next design project. You can fill out the form on my contact page to get in touch!

What are your rates?

My project offerings range from $650 for logo design to $5000 for brand strategy plus visual identity. I charge $70/hour for freelance contracts. My project-based rates are dependent on scope, so don’t hesitate to reach out if you have questions about budget. I’m always happy to provide a custom quote!

How does the design process work?

Most design projects will follow these steps:

Step 1: Onboarding. Once you get in touch with me, we’ll discuss the details of your project via email or virtual call. This is your chance to share all of your ideas and inspiration! After our chat, I’ll share a proposal document outlining the project deliverables and quote for you to review. If everything looks good, you’ll sign a contract and pay a deposit to get started. For branding projects, I’ll also share a questionnaire to help gather valuable info that’s relevant to the design process.

Step 2: Design Phase. I’ll create a preliminary round of designs for you to review. We’ll refine these concepts through a couple revision rounds until we reach a final design. The review & revision process usually takes a few weeks, depending how quickly you provide feedback.

Step 4: Final Delivery. Once the design is approved and final payment received, I’ll export the final files and share them with you. You’ll get a package of multiple file types to set you up for success. Cheers!

What’s included in a brand package?

My Essential Brand Identity Package includes a moodboard, logo suite, typography, color palette, brand mockups, and a brand guidelines document. These elements are essential in my opinion for establishing a cohesive and successful visual identity. For clients seeking more in-depth guidance, I also offer a Holistic Brand Identity Package, which includes all of the above plus a brand strategy component. Check out this blog post to learn more about what to expect!

What’s the difference between visual identity and brand strategy?

These two aspects of branding go hand-in-hand. Put simply, brand strategy is the values, direction, and intention behind your business, while visual identity is the expression of that strategy (think: logo design, colors, fonts, etc). A strong brand strategy should inform the visual identity, so it’s a necessary foundation for building a successful brand. This blog post goes into more detail if you’d like to learn more.

Does my business need professional design?

Whether you’re just starting out or refreshing something established, thoughtful design can transform and elevate your business. A professional designer offers skills and expertise that can be difficult to DIY—and your customers will notice the difference. With experience in luxury hospitality, travel, wellness, dining, and outdoor lifestyle branding, I’m passionate about creating sophisticated, well-crafted design for clients of all kinds.

I gladly offer custom projects to suit your needs and budget, and I’m eager to collaborate. Get in touch with me today and let’s talk about ways to bring your vision to life.