Brand Identity

EV-XPLR

Date: Spring 2024

EV-XPLR is the ultimate companion for adventurous EV drivers, seamlessly fusing the thrill of EV driving with unforgettable journeys through the great outdoors. The platform provides real-time insights on EV-friendly campgrounds, charging stations, and scenic routes—simplifying the planning of electrified road trips.

The logo for EV-XPLR combines bold typography with an eye-catching mark. The design fuses the visual elements of a compass and a lightning bolt to communicate EV-XPLR’s identity as an adventurous outdoor brand with a unique focus on drivers of electric vehicles.

EV-XPLR logo suite
EV-XPLR logo bumper sticker
EV-XPLR mobile site mockup
EV-XPLR logo bumper sticker
EV-XPLR water bottle logo sticker
EV-XPLR brand values
EV-XPLR color palette
EV-XPLR brand guidelines
EV-XPLR logo design

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